10 Social Media Statistics Why You Should Build a Twitter Platform Now

Reading time 5 min 15 seconds

The primary goal of an author/self-publisher should be to generate marketing data and collect information that allows them to analyze it and make scientific decisions.

The most important thing is to determine how you can make your books, products, or service profitable.

Numbers are the true science. Follow the numbers.

If you knew what I knew, you would build a Twitter platform and never stop building.

It's never too late to start. If you don't start now, you will be at the same place this time next year.

Every business and everybody needs a presence on Social Media.

Have you noticed how big brand media companies have constructed paywalls charging $1-2 a week to read articles?

In 2016 The New York times paid $30 million for product review company Wirecutter, and Buzzfeed is promoting affiliate products like crazy.

Affiliate marketing was once considered taboo underground marketing for big companies. Print, magazines, newspapers, bookstores are dying off.

Everything is digital-- Social Media Rules. We all are competing for the same eyeballs.

Let us not forget, Marketing is 90% & Product 10%. So what is it that these media companies see?

I have curated an article to save you time written by Orberlo, and at the end, I will provide the link to the complete article and a solution to help build a Twitter Platform.

Two stats stood out 91% of all social media users access social channels via mobile devices, and almost 80% of the total time spent on social media sites occurs on mobile platforms. (Lyfemarketing, 2018). 54% of browsers use social media to research products (GlobalWebIndex, 2018).

More buyers are looking for reviews and recommendations. This is the stuff you need to know that you can't see from the surface.


  • There are currently 3.78 billion social media users worldwide.

  • Facebook is the most popular social media platform.

  • Among US adults, 84 percent of those aged 18–29, 81 percent of those aged 30–49, 73 percent of those aged 60–64, and 45 percent of those aged 65 and above are active social media users.

  • Users spend an average of two hours and 25 minutes per day on social media.

  • 73% of marketers believe that social media marketing has been “somewhat effective” or “very effective” for their business.

  • 54% of social browsers use social media to research products.

  • 71% of consumers who have had a positive experience with a brand on social media are likely to recommend it to their friends and family.

  • 49% of consumers depend on influencer recommendations on social media.

  • 500 million daily active Instagram stories are uploaded worldwide.

  • 91% of all social media users access social channels via mobile devices.

In three years, I built a Twitter platform starting from zero to 365,000 followers and published my secrets in How to Gain 100,000 Twitter Followers in 2015. Twitter has changed a lot since then. Landmines are everywhere; accounts are getting locked, restricted, and suspended. To build a Twitter Platform, you need to know the rules and the Six Powerful Factors. Read the reviews. Buy the Book. Build Strong. Click Here.

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