Blog

The Universe’s Invisible SalesForce, "Epidemics”

The Universe’s Invisible SalesForce, "Epidemics”


Follow on Twitter


by M LeMont


Reading time 4min 30sec



I’ve been experimenting with ways to tap into the energy that makes things go viral deliberately. That’s one of the reasons I wrote How To Gain 100,000 Twitter Followers. Because everything starts with activity, no activity, you’re pretty much dead in the water. Imagine if you could turn your ideas into something that spreads like a virus. Marketing scientists have been trying to discover the secret formula for years, but now, advances in technology and the internet open up new galaxies of possibilities.



I recently read Malcolm Gladwell’s book The Tipping Point. It’s a fascinating study into why things spread. Just as there is the unfortunate Tipping point for the spread of diseases, there are also “Epidemics” that create a following crazed for ideas, trends, books, movies, smoking, drugs, alcohol, crime, suicide, etc.


Gladwell’s book delves deep into the phenomena of why and how things go viral, moving from one person to the next, one street corner to the next, one city to the next, from one country to the next. These “Epidemics,” as Malcolm calls them, are the Universe’s Invisible SalesForce--that carries and distributes everything without thought or concern—leaving the participants unaware of what happened. The Tipping Point, according to Gladwell, occurs when the energy, elements, circumstances, people, time, and place cross a certain threshold---Then … things TIP and affect everyone and everything it touches. It affects social behavior, health, buying patterns, politics, and how people think. It’s an explosion of positivity or complete devastation. No one can predict or explain its power—why or how it happens. It just happens, and you are affected positively or negatively.


I see it happening on Social Media in “Dark Social,” the black hole where link clicks are unidentified and inaccurately reported. According to studies, 65-85% of users share tweets using Direct messaging, text messages, email, community groups, word of mouth, mobile apps, or typing links into their browsers that are not trackable. I’ve tested my link clicks with Bitly.com, and there were 100-200% more clicks. This is a game-changer to know another market exists—Dark Social. To test this, use a link tracker like Bitly.com and compare the Clicks with Twitter Analytics. Bitly lists them in 3 categories: Twitter, Other, and “Direct” ( Dark Social.) You will be shocked to discover that you have significantly more clicks than what is reported by Twitter and other Social Media platforms.


Science is matching. Things must match for a Tipping Point to occur, and normally it starts with people talking in Dark Social, texting, and messaging about a topic, person, product, service, etc. People are the invisible sales force for something to spread like an epidemic.


Malcolm says, “We need to prepare ourselves for the possibility that sometimes big changes follow small events and that these changes can happen very quickly. This possibility of sudden change is at the center of the idea behind the Tipping Point and might well be the hardest of all to accept.”



The slightest change in circumstance can make the most significant difference and cause things to tip for better or worse. A sudden reversal of fortune can turn your life upside down—the vision changes. You don’t see things the same way anymore.


There are known knowns. These are things we know that we know. There are known unknowns. That is to say, there are things that we know we don't know. But there are also unknown unknowns. There are things we don't know we don't know. Donald Rumsfeld was right on point. Things we didn’t see coming in a million years, like a butterfly flying in the eye of a tropical storm and turning it into a Category 5 Hurricane, or how about Covid 19, or the 2016 Election and Donald Trump becoming president, and now our Democracy is at a Tipping Point.


Everything has a Tipping Point, the matching and convergence of things, events, or ideas at the right time. So keep experimenting, testing new ideas, and planting seeds. You never know which one will turn into a mighty Oak tree.


.


Limited Time Only: To introduce my Master Class program, I'm offering my Top-Selling Report, My Secret Vetting Criteria Explained, that will help you gain a ton of followers and avoid bots, Twitter jail, and suspensions for only $9.95, and if you act now, you'll get a Free Bonus Report, 20 Ways to Find the Right People Who Follow Back 50-80% of the time. (average follow-back is 5-10%). The reports took many hours of research and experiments and are worth hundreds of dollars, and you can get them both for $9.95 limited time. These are advanced strategies to read on your cell or PC in your free time. Then you'll be ready to blitz scale and take the Master Class.


.


This is an incredible offer and will not last long. Email to request invoice.


.


Something Else: If you act today, you'll get a 3rd report free. One Secret that will get more retweets. The most powerful tool on Twitter.


The reports also include free updates and direct DM access to me for questions. If you are tired of being stuck at 2,000 followers and want to gain followers while you're sleeping, get these three reports, and I'll see you at the top!



Act Now! This offer will only last for a while. Click here and say, "Please send me the 3 Reports for $9.95."


These are laser-focused, straight to the point, and easy to understand, with no fluff or wasted words.



Implement the steps and see positive results in 48 hours, or lunch is on me! Click Here.


.


The Master Class is based on my Best Seller HTG100K Twitter Followers Send Free Sample to Cell, Tablet, PC, or any Mobile Device or Buy on Amazon.



P.S. One word about the Master Class. It is for serious-minded people that are on Twitter every day. It is not for the casual user. It is for those who realize the value of having a Twitter Platform and being an influencer and are okay with being held accountable for not working the program. Anyway, more on that later if you choose to take the class. Many will not. In the meantime, you can grab a copy of the book and see amazing results after implementing the six steps, or you can call me out on Twitter. Alright, that's it from here. Buy on Amazon.


temp-post-image